The Benefits - The Future Build
Benefits for suppliers:
Unique product placement opportunity: No other database has been developed by a globally recognised organisation that is itself building one of the most sustainable cities in the world.
Stand apart from ‘greenwashing’:The Future Build provides a listing environment that helps your products stand apart from the confusion surrounding what’s truly “green”, as well as the more deliberate problem of greenwashing, because your product’s listing on The Future Build gives assurance that your product delivers on its “green” promise.
Highly targeted audience: The UAE and regional AEC community is coming to The Future Build portal specifically to find green construction materials and products. If you’re looking to promote your green products, this is the audience you want to reach, resulting in higher quality leads and better sales conversions.
Trusted brand: The Future Build is part of the globally recognised and respected, and locally nurtured Masdar City brand.
Independently assessed: The Future Build is the only third-party, independent, product assessment website and information portal in the UAE. The assessments are undertaken by The Future Build’s own professional team or by other highly respected industry professionals approved by The Future Build.
Wide audience: Your products can be viewed – and sales leads generated – from the wide audience of local and regional specifiers visiting The Future Build. It would be difficult for any supplier’s sales team to match the reach and targeted focus of The Future Build’s platform.
Lower costs and less waste: Brochures and product specification and data sheets can be downloaded directly from the website by specifiers, reducing your need to print and post product information collateral. As a result, you can better target expensive samples and brochures to higher-quality leads, including those generated through The Future Build.
Pre-qualified leads: Sales leads from The Future Build are many times pre-qualified, thereby helping to reduce costs in the early stages of the sales cycle, and saving field and internet sales staff time spent on qualifying and servicing sales leads and buying opportunities.
Benefits for the AEC community:
Save time: The Future Build is a rich multimedia directory with an easy-to-use interface that makes it simple and fast for you to find environmentally preferable products.
Regionally focus: The Future Build is the only third-party, independent product assessment website and information portal in the UAE and it has been developed with a focus on the UAE and region. This means a product mix more tailored to regional needs; plus many listed products are available in the region.
‘Green’ benefits clearly highlighted: The product guide highlights the specific characteristics that make each product green, helping you identify how the product will help you achieve your sustainability targets.
Your one stop for green materials: With hundreds of materials and products listed, covering nearly all CSI categories, plus dozens more added every month, you’re sure to find the materials you need from a single source.
Only verified and approved products: We’ve done the identifying and assessing for you, so all you have to do is choose the product most appropriate to your project’s needs.
Reliable: The Masdar City brand means you can be confident that all listed products have been independently assessed to ensure that not only do they deliver their stated environmental performance, but they also are of high quality.
Information at your fingertips: Each product is listed alongside its images, brochures, specifications and CAD details. The portal has a number of powerful search features and links to all relevant divisions and the most updated Construction Specification Institute (CSI) categories. In addition, it provides the latest news on green products and materials, as well as other related services.